Exhibition Branding

Working as creative team, we need to put together a pitch for the concept, branding, identity and promotional collateral for our other module which is 'Licence to print Money' exhibition at Bank House in Leeds.

Our task is to think about how we can make this event unique? How can the content, location, exhibitors potentially inform our design treatments? Who is the target audience? What do they need to know? How will we engage with them?

We need to also consider:
- Location
- Times
- Content
- Exhibitors
- Social media, links, hash tags, etc
- Contact Details
- Format
- Signage, way-marking
- Opening night Invites

Before we could start doing anything we had to research about the location of Bank House. The inside space that will be using for the exhibition has a very plain, corporate office feel to it. Although the room does offer many windows that we will have to work around on the one side, featuring pretty shitty carpet across quite a vast space.