Research done by Bobonut
Poster is the most direct and efficient way to spread message around the world since it is very easy to distribute, it is just a poster, not a video, so the distribute platform is much wider, it can basically appear in most public space without a high budget. Base on this brief, there are lots of related exist brilliant examples. A different tone of voice and style will always affect the audience experience.
There are some friendly approach poster examples:
Some related examples on the same issue.
The first one is a very successful poster for fur trade issue, a really good use of puds and distributes clear message to the public, more important it will be memorable because of the good use of the approach. The second poster is telling the audience there are better ways to feel fur. Also the third poster contains friendly and cute approach to distribute message directly.
Bobonut has also looked for for containing emotional approach:
Some examples of emotional approach relates to animal fur trade. The first example of the image which arouse audience compassion for fur because its seeing family members suffer or like a fate for the foxes that cannot escape through generations. The second image concludes human ends the nature evolution. The last example shows a strong image that explains everything without a word, and it is very powerful and convincing.
Other posters:
There are some other very powerful posters on the fur trade issue. The first example shows a creative way to distribute the content, simple and clear. The second example explains how the fur from the wild gets to the consumers or buyers body, this explains how it can stop if the consumer stop buying fur is going to make a huge impact on the issue since the buyer is actually on the top of the pyramid hierarchy and plays the most important role on fur trade issue. The third example represents some kind of reverse thinking idea that try to let the audience think about the issue like what if human is the species that being wear. The fourth example shows a really strong image with clear message and try to explain fur is not in the trend and it is not popular or fashionable, its dead or it costs life to wear fur. Fifth example of the poster basically explains what cost for fur trade and the relationship between fur and fashion.
Some posters actually just use words to explain everything, but it might not be as catchy as strong and clear image or short sentence and slogans. Examples:
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